Microsoft Windows 8 pricing strategy revealed

Windows 8 logoMicrosoft's Windows 8 pricing strategy has been leaked thanks to anonymous source for The Verge. Windows 8 Pro will launch at a promotional price of $70 which will continue through to January 31 next year. At that point, it will revert to $199.

Users who buy a machine with Windows 8 loaded on it will also have the option to upgrade to the Pro version in a retail box for $70 initially, where upon it will increase to $100 also on January 31. Microsoft has previously announced that Windows XP, Vista and 7 users will be able to upgrade to Windows 8 Pro for $40 if users are prepared to forgo the DVD; however, it is unclear at this time if Microsoft plans to continue this offer beyond the January 31 cut-off. The retail version will be available in stores from October 26.

Microsoft Windows 8 pricing strategy revealed

Windows 8 is a significant gamble from Microsoft, with early impressions about the OS receiving mixed reviews. In many ways, Windows 8 is a response to the success that Apple has enjoyed with its iPad. However, while Apple has taken a course of action with its desktop OS that adapts aspects of iOS functional features, it has applied them to what is essentially a traditional desktop OS paradigm.

Microsoft has added a completely touch-based start screen which users can opt to function in entirely if they choose - alternatively, the traditional desktop is still available, albeit without, and controversially so, the Windows start button. It will remain to be seen if its aggressive pricing strategy will bolster its more widespread adoption.

Source: Electronista

Tags: Microsoft, OSes, Windows 8

Comments
Add comment

Your name:
Sign in with:
or
Your comment:


Enter code:

E-mail (not required)
E-mail will not be disclosed to the third party


Last news

 
Consumer group recommends iPhone 8 over anniversary model
 
LTE connections wherever you go and instant waking should come to regular PCs, too
 
That fiction is slowly becoming a reality
 
The Snapdragon 845 octa-core SoC includes the Snapdragon X20 LTE modem
 
Human moderators can help make YouTube a safer place for everyone
 
Google says Progressive Web Apps are the future of app-like webpages
 
All 2018 models to sport the 'notch'
 
The biggest exchange in South Korea, where the BTC/KRW pair is at $14,700 now
The Samsung Galaxy A5 (2017) Review
The evolution of the successful smartphone, now with a waterproof body and USB Type-C
February 7, 2017 /
Samsung Galaxy TabPro S - a tablet with the Windows-keyboard
The first Windows-tablet with the 12-inch display Super AMOLED
June 7, 2016 /
Keyboards for iOS
Ten iOS keyboards review
July 18, 2015 /
Samsung E1200 Mobile Phone Review
A cheap phone with a good screen
March 8, 2015 / 4
Creative Sound Blaster Z sound card review
Good sound for those who are not satisfied with the onboard solution
September 25, 2014 / 2
Samsung Galaxy Gear: Smartwatch at High Price
The first smartwatch from Samsung - almost a smartphone with a small body
December 19, 2013 /
 
 

News Archive

 
 
SuMoTuWeThFrSa
     12
3456789
10111213141516
17181920212223
24252627282930
31      




Poll

Do you use microSD card with your phone?
or leave your own version in comments (4)