Apple working on a TV set for 2012?

Apple logoThe latest Apple TV rumor may seem like a rerun, but this one has been updated.

The newest iteration of the longstanding rumor is that Apple will get in to the business of selling TVs by building a digital TV based on iOS. That's according to multiple Silicon Valley sources cited by Venture Beat. Piper Jaffray analyst Gene Munster told Venture Beat that he predicted Apple would produce a TV set by the end of 2012 or early 2013.

Munster, who has long been trumpeting the possibility of an Apple-made TV set, first floated the notion in 2009 that Apple would take a bite out of the TV market in 2011 by introducing its first television. Munster wrote in June that Apple's recently announced iCloud infrastructure makes it all the more plausible.

The rumor mill gathered steam again earlier this week when the concept garnered a brief note in a Wall Street Journal report on the challenges faced by Tim Cook, the man named to replace Steve Jobs as Apple's CEO:

An immediate challenge for Mr. Cook will be to advance Apple's plans in what is expected to be a key market for growth: digital video. Apple is working on new technology to deliver video to televisions, and has been discussing whether to try to launch a subscription TV service, according to people familiar with the matter.

An Apple job listing in February added fuel to the fire by advertising for someone to work on "new power management designs and technologies" for use on various Apple products, including a "TV."

One of the critical aspects is the idea of Apple offering a subscription service for content. The device would presumably replace and offer more content that the $99 Apple TV set-top box, which already offers access to several third-party apps, such as NBA, MLB, and Netflix.

Recent reports have also claimed that Apple was on the verge of unveiling such a subscription service for video content. However, competitors like Amazon have already beaten Apple to the punch with their own streaming services, though they offer a smaller catalog of content than what Apple could potentially provide.

Apple rival Google entered the TV space late last year with combination of set-top boxes and TV sets that include its Google TV software. Google's strategy has been to blend in with TV content provided through a cable operator and let users execute Web searches while watching programming.

Source: CNET

Tags: Apple, TVs

Comments
Add comment

Your name:
Sign in with:
or
Your comment:


Enter code:

E-mail (not required)
E-mail will not be disclosed to the third party


Last news

 
Google’s voice assistant platform has been known as Google Now
 
The SanDisk 1TB SD card prototype represents another significant achievement as growth of high-resolution content
 
Microsoft is developing a new “Skype for Life” client
 
Siri on the Mac is new, and is similar to that on the iOS
 
The latency in this test was supposedly no more than 2 milliseconds
 
Apple has made to the iPhone 7/7 Plus is by making the home button a solid state button
 
Android Nougat should eventually extend back to the Galaxy S6 generation
 
You’re not supposed to expose the iPhone to water anyway
Samsung Galaxy TabPro S - a tablet with the Windows-keyboard
The first Windows-tablet with the 12-inch display Super AMOLED
June 7, 2016 /
Keyboards for iOS
Ten iOS keyboards review
July 18, 2015 /
Samsung E1200 Mobile Phone Review
A cheap phone with a good screen
March 8, 2015 / 4
Creative Sound Blaster Z sound card review
Good sound for those who are not satisfied with the onboard solution
September 25, 2014 / 2
Samsung Galaxy Gear: Smartwatch at High Price
The first smartwatch from Samsung - almost a smartphone with a small body
December 19, 2013 /
HP Slate 7 is a 7-inch Android 4 Tablet PC with good sound
A cost-effective, 7-inch tablet PC from a renowned manufacturer
October 25, 2013 / 4
 
 

News Archive

 
 
SuMoTuWeThFrSa
    123
45678910
11121314151617
18192021222324
252627282930 




Poll

Do you like Windows 10?
or leave your own version in comments (32)