Dual-lens camera to remain iPhone Plus exclusive in 2017

Apple logoKuo in an investor note obtained by AppleInsider on Friday said that due to application, cost and product segmentation strategy, only high-end iPhone models — read 5.5-inch Plus versions — will be equipped with the dual-camera system next year. That translates to roughly 30 to 40 percent of all iPhone shipments in 2017, the analyst says.

"While an attractive addition for avid picture takers and professional photographers, the iPhone 7 Plus dual-camera is not a mass-market killer application yet," Kuo says. "Along with its high cost (estimated at over US$30-40) and the necessity for Apple to enhance the added value of high-end iPhone models, we expect only high-end new iPhone models (30-40% of them) to have a dual-camera next year."

The limitation runs counter to industry insider predictions that Apple will include dual-camera technology across its 2017 iPhone lineup, Kuo says. Since Apple moved to a two-tier hardware strategy with iPhone 6 and 6 Plus, advanced technology often debuts on the 5.5-inch model and trickles down to the 4.7-inch version in a later generation. For example, optical image stabilization introduced with iPhone 6 Plus in 2014 is only now making its way into the 4.7-inch iPhone 7.

Dual-lens camera to remain iPhone Plus exclusive in 2017

Interestingly, Kuo says the dual-camera array in iPhone 7 Plus only features one OIS module on the wide angle camera side, leaving the telephoto unit with a regular, voice coil motor. Apple is most likely cutting costs by deploying the same OIS-stabilized module in both iPhone 7 and 7 Plus, adding a non-stabilized telephoto lenser to the latter. Come next year, however, Kuo believes Apple will outfit both modules with OIS VCMs.

Apple introduced its first dual-camera iPhone solution at a special event on Wednesday. Using two separate 12-megapixel modules and specialized image processing software, iPhone 7 Plus provides users with a seamless optical zoom experience that offers better image quality than digital zoom technology.

Source: AppleInsider

Tags: Apple, iPhone, smartphones

Add comment

Your name:
Sign in with:
Your comment:

Enter code:

E-mail (not required)
E-mail will not be disclosed to the third party

Last news

The NVIDIA GeForce GTX 1180 will be Turing-based with a 12nm FinFET die shrink
This only works on posts made by profiles that are public
The device will be standalone and based on a Qualcomm chipset
Apple plans on offering a cheaper smart speaker that will be priced at $199
Chrome will adopt a new approach to indicating site security
Data shows they are leading smartphone sale worldwide
Is this an error or it is really happening?
The Samsung Galaxy A5 (2017) Review
The evolution of the successful smartphone, now with a waterproof body and USB Type-C
February 7, 2017 /
Samsung Galaxy TabPro S - a tablet with the Windows-keyboard
The first Windows-tablet with the 12-inch display Super AMOLED
June 7, 2016 /
Keyboards for iOS
Ten iOS keyboards review
July 18, 2015 /
Samsung E1200 Mobile Phone Review
A cheap phone with a good screen
March 8, 2015 / 4
Creative Sound Blaster Z sound card review
Good sound for those who are not satisfied with the onboard solution
September 25, 2014 / 2
Samsung Galaxy Gear: Smartwatch at High Price
The first smartwatch from Samsung - almost a smartphone with a small body
December 19, 2013 /

News Archive



Do you use microSD card with your phone?
or leave your own version in comments (10)