Google posts increased earnings in quarterly report, misses estimates

Google logoGoogle managed to bring in gross consolidated revenues of $18.1 billion for the last quarter, a year-on-year increase of 15% and up from the previous quarter's $16.52 billion, according to its latest financial results. Increased traffic acquisition costs (TAC) of $3.62 billion bringing the ex-TAC revenues down to $14 billion. Net income also increased to $4.76 billion from $3.38 billion the same period last year, but the search company failed to meet analyst expectations.

The earnings per share (EPS) was $6.91 for the quarter, an improvement on the $4.95 in the fourth quarter of last year. Analyst expectations pinned Google's EPS at $7.12 per share and with ex-TAC revenues of $14.7 billion. It's net income did get boosted by the final closure of the sale of Motorola to Lenovo, which brought in $740 million.

In advertising, representing 89 percent of its revenues, it saw aggregate paid clicks increase by 14 percent year-on-year, and 11 percent quarter-on-quarter. YouTube engagement advertising and other similar advertising saw yearly and quarterly increases of 25% and 18 percent respectively. The average cost-per-click is down 8 percent, both quarterly and year-on-year.

The cash, cash equivalents, and marketable securities held by Google as of the last day of 2014 totaled $64.4 billion. Globally, Google employs 53,600 full-time staff, a headcount up just over 2,000 from the end of the previous quarter.

The full year revenue for the company is $66 billion, up 19 percent from last year. While impressive, it is notable that this full year figure is in fact lower than the quarterly revenue of $74.6 billion reported by Apple in its results earlier this week.

Source: Electronista

Tags: Google, report

Comments
Add comment

Your name:
Sign in with:
or
Your comment:


Enter code:

E-mail (not required)
E-mail will not be disclosed to the third party


Last news

 
The NVIDIA GeForce GTX 1180 will be Turing-based with a 12nm FinFET die shrink
 
This only works on posts made by profiles that are public
 
 
The device will be standalone and based on a Qualcomm chipset
 
Apple plans on offering a cheaper smart speaker that will be priced at $199
 
Chrome will adopt a new approach to indicating site security
 
Data shows they are leading smartphone sale worldwide
 
Is this an error or it is really happening?
The Samsung Galaxy A5 (2017) Review
The evolution of the successful smartphone, now with a waterproof body and USB Type-C
February 7, 2017 /
Samsung Galaxy TabPro S - a tablet with the Windows-keyboard
The first Windows-tablet with the 12-inch display Super AMOLED
June 7, 2016 /
Keyboards for iOS
Ten iOS keyboards review
July 18, 2015 /
Samsung E1200 Mobile Phone Review
A cheap phone with a good screen
March 8, 2015 / 4
Creative Sound Blaster Z sound card review
Good sound for those who are not satisfied with the onboard solution
September 25, 2014 / 2
Samsung Galaxy Gear: Smartwatch at High Price
The first smartwatch from Samsung - almost a smartphone with a small body
December 19, 2013 /
 
 

News Archive

 
 
SuMoTuWeThFrSa
  12345
6789101112
13141516171819
20212223242526
2728293031  




Poll

Do you use microSD card with your phone?
or leave your own version in comments (10)