Nokia beefs up mobile developer support with Motally buy

Nokia logoIn a move likely aimed at putting it on a more even keel with Apple's App Store, Nokia on Friday announced it had acquired mobile analytics firm Motally. Terms of the deal were not disclosed, and the acquisition is expected to complete before the end of the third quarter.

Motally's metrics help developers understand how their users are interacting with their applications. Nokia would adapt the company's technologies to work with its Symbian platform as well as Meego, Qt, and Java, although it plans to continue serving current customers.

The company currently has tools compatible with Apple's iOS platform, as well as BlackBerry and Android.

Nokia says the acquisition will allow developers for its platform to better monetize their applications. It also certainly appears that the company seems to understand that its overall offering is beginning to fall behind its much larger competitor Apple.

The Cupertino company has put a good deal of focus on the backend of the App Store, giving developers analytics tools as well as other services -- such as iAd -- intended to make applications more profitable. Ovi, Nokia's answer to the App Store, so far has not done that.

While Apple has certainly led the industry in terms of mobile application development and support, Nokia's Symbian operating system still has the largest share of the market overall. Data from research firm Gartner indicated it had just over 41 percent of the market in the quarter ending June 30, leading all other platforms.

Nokia did acquire a mobile ad service back in 2007 called Enpocket. However, the market did not take off as fast as the company may have expected, and plans to fully implement Enpocket into its services have been slow to occur.

Motally, based in San Francisco, Calif., was founded in 2008 and has a staff of eight people.

Source: Betanews

Tags: mobile phones, Nokia

Add comment

Your name:
Sign in with:
Your comment:

Enter code:

E-mail (not required)
E-mail will not be disclosed to the third party

Last news

A mobile hotspot in Australia will be capable of hitting gigabit speeds on the go
A new game could be in the works as Blizzard appears to have been hiring for a Diablo-related project
Nokia CEO Rajeev Suri will speak at MWC 2017
However what if you could go way, way back?
The Helio P15 packs an octa-core Cortex-A53 processor clocked at 2.2GHz
Samsung claims up to 27-percent higher performance or 40-percent lower power
Preliminary data for October shows another Windows 10 boom
Samsung Galaxy TabPro S - a tablet with the Windows-keyboard
The first Windows-tablet with the 12-inch display Super AMOLED
June 7, 2016 /
Keyboards for iOS
Ten iOS keyboards review
July 18, 2015 /
Samsung E1200 Mobile Phone Review
A cheap phone with a good screen
March 8, 2015 / 4
Creative Sound Blaster Z sound card review
Good sound for those who are not satisfied with the onboard solution
September 25, 2014 / 2
Samsung Galaxy Gear: Smartwatch at High Price
The first smartwatch from Samsung - almost a smartphone with a small body
December 19, 2013 /
HP Slate 7 is a 7-inch Android 4 Tablet PC with good sound
A cost-effective, 7-inch tablet PC from a renowned manufacturer
October 25, 2013 / 4

News Archive



Do you use microSD card with your phone?
or leave your own version in comments