Samsung wants to sell 1 million Galaxy S8 units before April 21

Samsung logoFigures coming from South Korea indicate that Samsung’s recently announced Galaxy S8 is already a hit, even before the smartphone's release on April 21. Samsung’s mobile business chief Koh Dong-jin recently held a press conference in Seoul and revealed details about the pre-order process.

A total of 728,000 Galaxy S8 and Galaxy S8+ units were pre-ordered in Korea, while Samsung is aiming at selling 1 million units even before the smartphone officially launches next week. When asked about pre-order figures in the US, Samsung’s mobile chief refused to provide exact numbers but said that they were higher than those of its predecessor, the Galaxy S7.

To build up hype around the new device, Samsung set aside a marketing budget similar to that of the Galaxy S7, but with added funds for recovering brand image following the Galaxy Note 7 fiasco last year. Indeed, Samsung decorated the whole Times Square in New York City for the Galaxy S8 launch and placed statues in the UK, promoting the new flagship.

Samsung Galaxy S8

In regards to China, the official said that “China is the market we can never give up,” and acknowledged that Samsung has had a hard time over the past two years in this market. To improve its market share in China, where local smartphone manufacturers dominate the sector, Samsung offered a Galaxy S8+ variant with 6GB of RAM and 128GB of internal storage.

The same model was offered in Korea too, where the initial stock of 150,000 units is already sold out. Moreover, Bixby is expected to arrive in Chinese in mid-May, while Samsung says that the rollout in the US will happen until the end of spring.

Regarding battery safety, Samsung’s official mentions that the company carried out “battery tests for more than 200,000 units of the Note 7 following the issue and more than 100,000 units for the Galaxy S8.” He then assures customers that the Galaxy S8 is safe for use, especially after efforts to develop a new quality assurance procedure that would spot any manufacturing issues early on.

Source: Softpedia

Tags: Galaxy S8, Samsung, smartphones

Add comment

Your name:
Sign in with:
Your comment:

Enter code:

E-mail (not required)
E-mail will not be disclosed to the third party

Last news

The 41 million Galaxy S8/S8+ units that the company reported it has shipped in 2017
A new survey from Loup Ventures finds Apple iPhone users are falling into a predictable upgrade cycle
The company might do away with the Android Wear moniker in favor of “Wear OS”
But still no third-party Lightning to USB-C cables
Jolla confirmed Sailfish OS will now be supported by another Sony smartphone
A complete line of accessories will be available of $1,899.99
The Snapdragon 700 Series will allow you to capture content during the day and night
The Samsung Galaxy A5 (2017) Review
The evolution of the successful smartphone, now with a waterproof body and USB Type-C
February 7, 2017 /
Samsung Galaxy TabPro S - a tablet with the Windows-keyboard
The first Windows-tablet with the 12-inch display Super AMOLED
June 7, 2016 /
Keyboards for iOS
Ten iOS keyboards review
July 18, 2015 /
Samsung E1200 Mobile Phone Review
A cheap phone with a good screen
March 8, 2015 / 4
Creative Sound Blaster Z sound card review
Good sound for those who are not satisfied with the onboard solution
September 25, 2014 / 2
Samsung Galaxy Gear: Smartwatch at High Price
The first smartwatch from Samsung - almost a smartphone with a small body
December 19, 2013 /

News Archive



Do you use microSD card with your phone?
or leave your own version in comments (9)